7UP
A new global platform #LEVELUPWITH7UP celebrating the creativity of Gen Z and Millennials who are redefining drink culture. Making 7UP the go-to mixer for refreshing, social moments. Created as a global toolkit with a hero film and social assets for the UK, Portugal, Egypt, Vietnam, Pakistan and LATAM.
We also partnered with an international group of influencers, starring in a content series demonstrating how easy it is to mix and enjoy your own cocktails.